Privacy Policy – how we handle your information

Get a clear overview of what data we collect, why we use it, and what choices you have. You can adjust cookies and request access, correction, or deletion where the law allows. We only store what is necessary.

Privacy Policy

Version 1.1
Updated: 15.08.2025

Ascot Køreskole, Vesterbro 34, 9000 Aalborg, CVR-nr. 35643575, respects your privacy and handles your personal data responsibly. Here we explain what information we collect, why we do it, and how we protect it.

1. Data Controller

Ascot Køreskole
Vesterbro 34
9000 Aalborg
Denmark
Phone: 70 12 10 10
E-mail: info@ascotkoreskole.dk

2. Types of personal data we collect

  • Contact information: name, e-mail and phone number
  • Address information
  • Birthday

3. When do we collect your personal data?

  • When you sign up for driving lessons
  • When you fill out our contact form
  • When you use our website (see section 11 about cookies and tracking)

We can use your contact information to respond to inquiries, request feedback on completed courses, and inform current/former students about relevant offers.

4. Legal Basis for Processing

  • Contract: To deliver the service you have requested (e.g. driving instruction/registration)
  • Consent: For disclosure to third parties and for marketing/statistics cookies. Consent can be withdrawn at any time (see sections 11 and 10)
  • Legitimate Interest: Continuous improvement of user-friendliness and secure operation of the website

5. Purpose of Data Processing

  • To manage registrations and respond to inquiries
  • To collect feedback and inform about relevant offers
  • To measure traffic and improve the user experience on the website
  • To measure and improve the effectiveness of advertising

6. Sharing of data and data processors

We do not share your personal data with third parties without your consent. Only a limited number of trusted employees have access to the information, which is stored in controlled environments with ongoing security monitoring.

7. Transfer to third countries

In some cases, data may be transferred to data processors outside the EU/EEA. Such transfers only take place when agreements based on the EU Commission's standard contractual clauses (SCC) have been concluded, ensuring an appropriate level of protection.

8. Storage and deletion of data

Information you register with us (name, address, phone number, and email) is stored for up to 1 year from the registration. Afterwards, the personal data is deleted.

9. Security

We protect your data with technical and organizational measures, limited access, and ongoing monitoring. Our website uses SSL encryption, so information between your browser and our server is transmitted securely.

10. Your rights

You can at any time:

  • Request access to the information we have about you
  • Have incorrect or misleading information corrected or deleted
  • Withdraw a given consent

Contact for rights/access and general questions: info@ascotkoreskole.dk

11. Cookies and tracking

We use both necessary cookies and – with your consent – statistics and marketing cookies:

  • Necessary (session cookie): Ensures basic functions and is deleted when you leave the site.
  • Statistics – Google Analytics: Used to measure traffic and site usage (e.g., page views, sessions, approximate location, device/browser). Helps us improve content and navigation.
  • Marketing – Google Ads: Used for conversion tracking and remarketing. Enables us to see if ads lead to inquiries/sign-ups and to show more relevant ads.
  • Marketing – Meta (Facebook/Instagram): Meta Pixel records events (e.g., page views and conversions) for statistics and targeting/optimization of ads on Meta platforms.

Data typically processed via these services: cookie ID/technical IDs, device and browser information, visited pages and events, referrer/campaign data (e.g., UTM variables), and approximate geography.

Consent and opt-out: You can accept/reject statistics and marketing cookies in our cookie banner. You can always change your choice via the banner (when it appears again) or by clicking this icon in the lower left corner . You can also manage ad settings with the providers (e.g., Google Ads and Meta) and opt out of interest-based advertising.

Storage period: Statistics and marketing cookies are typically stored for up to 24 months, depending on the provider and cookie type. Necessary session cookies are deleted when the session ends.

12. Changes to the Privacy Policy

Any changes will be published here on the page and will take effect upon publication. Please visit the page regularly to stay updated.

What do the students say?

  • Modern and flexible driving school with great instructors. Highly recommended!

    — Douglas · Source: Google
  • Really great place. You can learn quickly here—if you’re motivated for things to go fast. Excellent theory instructor—listen, and you’ll have your license quickly.

    — Gj · Source: Google
  • Despite COVID and the bumps along the way it could cause, they got me through well. Many thanks for the great experience.

    — Michael · Source: Google
  • Thanks to the Ascot team—especially Bettina—for their patience and professional work.

    — Valdet · Source: Facebook
  • It has been a pleasure learning to drive with Ascot Driving School. The theory lessons were very thorough, which made it easy to pass the theory test. The instructors were very friendly and quick to schedule driving lessons. Overall, nothing is missing. Highly recommended.

    — Johannes · Source: Facebook
  • I definitely recommend Ascot Driving School to anyone starting their license! A huge thanks especially to Bettina, who helped me through the process in a fantastic way. Not only did I learn to drive, I also gained more confidence in myself and what I can do!

    — Camilla · Source: Facebook
  • I can definitely recommend Ascot Driving School—it’s a driving school you’ll be happy to get your license with.

    — Kenny · Source: Facebook
  • I can definitely recommend Ascot Driving School! I had Ole as my instructor, which was a pleasure. Fun, educational, and safe driving lessons are guaranteed with him.

    — Veronica · Source: Facebook
  • I would recommend Ascot Driving School any time. I had the pleasure of having René as my instructor. He is very patient, highly skilled, and always up for a good laugh.

    — Henriette · Source: Facebook
  • I can clearly recommend Ascot Driving School. A big thank you especially to Bettina and Egon, who got me through the theory test and the driving test on the first attempt. No criticisms of either the theory classes or the driving lessons.

    — Mathilde · Source: Facebook
  • I can highly recommend Ascot Driving School. I drove with Bettina, and she must be Aalborg’s best driving instructor.

    — Emil · Source: Facebook
  • A thousand thanks to Egon for being a fantastic theory teacher. And a thousand thanks to Jesper for being a fantastic driving instructor! Both tests passed on the first try. Everything went so smoothly and professionally!

    — Katarina · Source: Facebook
  • I’ve just finished getting my license with Ascot, which I can highly recommend to everyone! I had Ole as my instructor, which was a huge pleasure thanks to his humor, patience, and high professionalism! A big thank you to Ole (and Ascot) for a pleasant and educational experience!

    — Alberte · Source: Facebook
  • Passed the theory and driving tests on the first attempt thanks to my fantastic instructor Bettina. A warm recommendation from me.

    — Vanja · Source: Facebook
  • Passing the theory and driving tests on the first try is simply easier with Bettina as your instructor—both Ascot and Bettina are highly recommended!

    — Jonas · Source: Facebook
  • I passed the theory and driving tests on the first try—I couldn’t have done it without Bettina, my instructor. She gets my seal of approval!

    — Nicolaj · Source: Facebook
  • I clearly recommend Ascot Driving School. I had the instructor Heidi, who was super kind and always taught things in a way that made sense. Thanks for a great experience.

    — Yaxay · Source: Facebook
  • Super good driving school, with the best instructor who made my “driving anxiety” disappear in just four driving lessons. Many, many thanks to René Nielsen.

    — Helene · Source: Facebook
  • I got my license too. I highly recommend Ascot Driving School. They are friendly people and ready to help you through the licensing process as best as possible. Best of luck to future students!

    — Mikkel · Source: Facebook
  • Fantastic driving school! Good and efficient theory teaching. Always cheerful, smiling instructors who are passionate about teaching and giving you the best foundation to become a good driver on the road. Passed with the standard package—thanks to a great instructor, Egon, who had me under his wing throughout the process. Thank you from the heart.

    — Daniella · Source: Facebook